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What Happened To K-Pop Sensation Psy, And What's His Net Worth Now?

On July 15, 2012, the world of music came to a standstill after the release of the hit Korean Pop song, 'Gangnam Style'. The song was released by none other than Psy, a popular K-pop artist from South Korea, who wrote and recorded the song as the lead single to his album, 'Psy 6 (Six Rules)', which would soon catapult him to global fame and success.

While 8-years have gone by since the release of the super successful song, there are a number of things that people have forgotten about Psy.

Psy managed to bring K-pop to North America in ways it has never been before, so much so that Netflix is suddenly shifting their focus to the genre! With the emergence of singers such as BTS, Blackpink, and 2NE1, many fans of Psy are wondering what happened to the singer and what he has been up to since the release of 'Gangnam Style'. So, what has Psy been up to? Let's find out!

Related: 10 K-Pop Idols Who Aren’t Originally From Korea

Psy, Where Is He Now?

In 2012, Korean-pop sensation, Psy, released a song that would catapult him to international fame and success. The singer came out with 'Gangnam Style' and it did not take much time before everyone across the globe was singing and dancing to that very song.

The track itself derives from a South Korean neologism that essentially refers to a specific lifestyle associated with the Gangnam District of Seoul, South Korea. This is an area that is known to be incredibly trendy, hip, and full of class, becoming the inspiration behind Psy's hit song.

While this may have been the first time many people were exposed to K-pop music, it practically opened the door for future artists such as 2NE1, BTS, and Blackpink to become massive in North America, too.

After the release of Psy's music video on YouTube, 'Gangnam Style', became the first-ever video on the streaming platform to surpass 1 billion views. The video has since amassed nearly 4 billion views since its debut, making it one of the most successful music videos of all time.

Related: 10 Best K-Pop Collaborations With North American Artists

The artist has since amassed a net worth of $60 million, making him one of the wealthiest K-pop stars in the industry. According to Business Insider, Psy has managed to earn a whopping $10 million from YouTube views alone. He has also made millions from endorsements, sales, touring, and of course, his follow up song, 'Gentlemen', which has amassed 1.4 billion views on YouTube.

Since his success with 'Gangnam Style', and 'Gentlemen', Psy has gone on to become the founder of his own music label, P Nation, which has most recently signed K-pop sensations, HyunA and E'Dawn.

While Psy continues to make music of his own, he has found immense success in producing for others on his own label, which is certainly where the big bucks come from! Whether he will release another smash hit in the future remains unknown, however one thing that stands true is that Psy is rich RICH and it's all thanks to 'Gangnam Style'.

Next: 10 K-Pop Artists To Listen To If You Love BTS

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Aldo Pusey

Update: 2024-09-13